The 7-Day Growth Challenge: 12 Techniques

The 7-Day Growth Challenge Here You Got 12 Hacking Techniques For it

Conventional Marketing is Undergoing a Transformation.

Not the terrifying sort, When your Eyebrows go immobile; rather, the kind Where you Appear Refreshed and ten years Younger, and Nobody can Figure out Why.

Astute businesses understand that in order to strengthen their position in the market and raise brand awareness, they must alter the way they invest their time and resources.

There should be only one objective for every tactic used and every dollar spent: growth.

Consumers are increasingly consuming information digitally. That means there will be much more competition for businesses of all kinds.

Customers are overloaded with options.

So how do businesses like Slack succeed in the cutthroat SaaS industry of today?

Everybody has seen their Cinderella tales and desired they would share their secret with us.

In actuality, it’s not a secret.

It involves both a lot of effort and understanding where and how to connect with your audience.

These are 12 growth hacking strategies you can implement immediately to outperform the competition and start seeing benefits right away.

1. Your brand, like your blog, is dependent upon it (because it is)

if your customers can’t locate you, they can’t adore you.

In case you haven’t already, create a blog and begin posting content right away.

One of the cheapest and easiest ways to reach influencers and gain visibility is by blogging.

When making a purchase, today’s consumer consults the Internet first for information before even considering speaking with a human.

Go there and meet them.

Please do everyone a favor and don’t start a fantastic blog with a ton of wonderful content for a few weeks and then stop writing altogether.

Your readers will want to hear from you frequently once you’ve captured their attention.

Their likelihood of choosing, believing in, and recommending you to friends increases with the amount of content they read about your business.

Your readers will vanish with you.

2. Conduct Experiments

It’s time to closely examine how customers are reacting to you now that you have a blogging strategy and your website is operational.

Growth hacker, put away your Bunsen burner and get ready to experiment. You’ll be happy that you did.

Experimentation may reveal easy changes that produce significant benefits, whether it’s A/B testing the content on your homepage or determining which email subject lines appeal to readers.

Here’s an actual case study: InsightSquared recently assessed their lengthy forms and the information they requested from users.

Conversions increased by 112% with the removal of one tiny field—the phone number.

Simple Tweak Huge impact.

Do you need assistance setting up your first experiment? For some inspiration, look at HubSpot’s marketing growth experimenting template.

3. Be a brazen advocate for yourself.

As Vince Lombardi once observed, “Confidence spreads easily.” Likewise, insufficient confidence is.

Request backlinks and possibilities for guest posting. In exchange, be kind enough to link back to and cross-promote other knowledgeable individuals who share your views.

Although it can be daunting to present your information to influential individuals and companies, keep in mind that you are the foremost authority on your goods and services.

Nobody possesses your level of knowledge.

Influencers will take note of your confidence, and prospects will be drawn to your omnipresence.

Be present everywhere.

Together with the extra “halo effect” that results from hanging out with well-known influencers, it’s free advertising for your company.

Examine online forums and communities relevant to your industry and begin contributing useful content there. But not a blatant commercial pitch. All you’re there to do is assist.

First comes trust. Pitches follow.

And never forget to give back to others who are just starting out in the world of “digital somebodies” after you’ve achieved success. Give them opportunities to guest write and backlink to their website.

One of the most important currencies in growth hacking is relationships.

4. Find the easiest targets to hit.

It’s a good idea to sometimes stand back from your marketing plan and look at the bigger picture.

Which sections are a little flat?

In what areas could you raise engagement?

Recently, Buffer conducted a test to see which blog title variation would pique readers’ curiosity the most.

Their click-through rates improved by more than 40% after they included one data item in their original headline.

Don’t lose heart if you find that your techniques aren’t working as well as you’d want. There’s no need to burn them and start over.

Those mischievous little underachievers can become dazzling stars with a little A/B testing and modest changes.

The secret is to thoroughly examine every crevice in your data and apply it to your decision-making.

Viewing your lead funnel should be your first step.

• At the top of your funnel, are you making it simple enough for prospects to provide you with their information?
• After those leads enter the funnel, what happens to them? Verify that you are not permitting them to fall between the cracks. Even though not every one of them is a hot lead, keep them in mind for upcoming nurturing campaigns.
• Finally, are you aware of the precise location where leads exit your funnel? When do potential customers cease interacting with you?

Look for the gaps in your workflow and begin filling them with new strategies.

Stop now, evaluate your findings, and keep an eye out for a growth spurt.

Although there is no specific science to funnel hacking, the general process usually goes like this: “identify, adjust, repeat.”

Even though A/B testing and funnel hacking by themselves might not accelerate growth right away, they will highlight your strategy’s weak points and help it get stronger over time.

5. Make a Mound of Emails

Email marketing is still one of the fastest-growing marketing channels and is the growth hacker’s secret weapon.

More than two-thirds of consumers who check their email at least once a day do so directly because of an email they receive, making up over 91% of the consumer base.

In actuality, the average return on investment for email marketing is almost $44.

intense, Right?

Email is the purchase vehicle equivalent of a monster truck in terms of income generating. Best of all, using it is reasonably easy and affordable.

The secret is that your email list determines how effective your email marketing plan will be.

Not sure where to begin?

Are you requesting email addresses first?

start asking for a 20 off voucher. Nobody is going to provide that knowledge.

Customers are inundated with unsolicited emails, which they refuse to peruse.

They hold to their phone number like a Kardashian to her youth. It is your task to persuade them to give it to you.

Put an opt-in form on your blog and website right away if you don’t already have one there.

Add a courteous pop-up or exit intent form with an irresistible offer (like a free piece of content or a discount) for more “notice me” power.

Testing conversion points is also made simple using this method.

Are certain websites generating sign-ups for you while others don’t?

Are you losing readers the moment they land on your homepage?

Examine the statistics to identify your areas of weakness and then persuade the audience to give you a chance.

Experiment with various content kinds.

Do infographics appeal to your readers more? Would they want a bit more text?

Have you attempted to embed a video? More than 72% of companies using video report higher website conversion rates, according to Hootsuite.

Once more, don’t be scared to try a few different things to discover your special sauce.

Social networking is another treasure for email hoarders.

Signup for your email newsletter on Facebook: Make it simple for readers to join your subscriber list with just one click. In each and every one of the special venues where you engage your audience, request an email address.

Use caution when using this lovely load of email addresses that you’ve got your greedy hands on.

Each email you send should be informative and leave your readers eager for more communication from you.

6. Analyze your audience’s gray matter.

According to studies, when readers are posed a question, they nearly feel compelled to respond. For what reason is that the case? (Observe what we just did.)

Questions and the urge to provide answers to them excite the human brain.

Gamification has long been a successful marketing strategy because people want to be right and to succeed.

Make the most of this by drawing in your audience with polls and quizzes to encourage interaction and a sense of community with your business.

While creating engaging content, remember to always prioritize adding value.

This is your opportunity to raise the freak flag for your unique brand. Display your individuality. Act like a real person with a real sense of humor. Make an impression.

Make sure your survey or quiz can be shared with others with just a single click after you’ve captured their attention and obtained their contact details.

Effective quizzes provide your audience with instant gratification and an opportunity to somewhat boost their own egos.

Increased visibility for you, enjoyment for your audience, and an easy method to generate conversation about your business.

7. Instead of hate, integrate

You are aware that your offering is the greatest thing to happen to sliced bread.

However, what if you partnered with a business that enhances your own to really bring that awesome-sauce to the next level?

Your integration partner gets to expand the scope of what their product can do to address issues and entice new customers, and you receive access to a new consumer base.

Increased consumer value, increased brand cross-promotion, and increased opportunities to enter new markets.

Extra points for integrating with a social media network.

It not only makes your product more simpler for customers to use and access, but it also creates opportunities for audience involvement, shared content, and quicker growth.

Take a look at RevNGo’s elegant example of social network integration.

They feature an easy sign-up process, a clear call to action, and benefits that are presented clearly:

Using social media effectively doesn’t require a large marketing spend.

Its accessibility evens the playing field for marketing budgets. One timely, shareable post has the power to make even the tiniest businesses go viral.

You’ll receive even more marketing value if you can combine your email marketing and social media outreach. Increase exposure and content reach by twofold.

Additionally, remember to show off your social proof by using inline social widgets to direct viewers to friends who have already embraced your brand and demonstrate how popular you are on social media.

8. Be infectious (in a good way).

What is a loop’s main characteristic? It never comes to an end.

Viral loops function similarly.

When one person “loops” in another, they promote it to others, and before you know it, your user base is growing exponentially.

You might provide users a reward for encouraging friends or coworkers to sign up in order to start the ball rolling (or the loop, perhaps?).

Pitching decision makers in enterprises on the benefits of your solution is a terrific place for SaaS companies to start.

After a few teams have used your solution thanks to a free trial, pitch yourself as the go-to option for the whole company.

Six out of ten free trials end up becoming paid subscribers on average.

IT managers and executives are fed up with disjointed, rogue business technologies that are difficult to monitor and don’t foster a sense of community among their staff.

It’s your responsibility to establish yourself as the one, “official” option and start that growing loop that attracts new staff members and business divisions.

Add a gamification overlay to social or individual consumer solutions so that customers may “win” by referring new users and receiving free services or online badges.

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Raise the ante by appealing to people’s social consciences.

In return for users promoting your solution with other signups, offer to give to a charitable organization or perform some other kind of good action.

It literally improves the planet and fosters goodwill among your viewers.

I’ll be honest: creating a viral cycle is difficult.

That being said, you should still give it a shot. particularly if you run a software as a service business and have a simple sign-up procedure, appropriate rewards, and referral programs in place.

Once you get the momentum rolling, the possibilities are endless. It might take some experimenting to see what your audience reacts to.

9. Make sure your clients are having fun.

As simple as it may seem, every negative customer experience puts another nail in the coffin of your company’s growth.

Don’t allow a careless base bring your growth hacking plan toppling.

• To start with, what is the speed of your website? Does loading pages and images take an eternity? If so, make the necessary corrections. Now fix it. You have a very brief window of time to grab your readers’ interest. Avoid wasting it with sluggish website loads. Do a few simple metrics to see how well your site is performing right now.

• Second, what’s the appearance of that homepage? It’s time to cut back on the text if it would bore Tolstoy. Just introduce yourself and explain how you plan to help your customers. Your homepage doesn’t have to contain all of the content from your entire website.
• Finally, ensure that the user experience helps you to recall your present clients. If you have a developer forum that you advertise for customers, direct them to it. Make it simple for them to access to the content they need and keep the flashy new prospect marketing hooks apart from it. Provide a library with an open API? Make accessing it simple for your clients.

Examine your impression carefully and approach every interaction with prospects and customers as though you are experiencing it for the first time.

Once you’ve made some sincere corrections, have a helpful customer or an impartial third party go through the process with you and provide frank feedback.

Employing a tool such as Survey Monkey’s Website Feedback template, select a subset of users and invite them for interviews.

And make that skin thicker. You’re able to handle it. As a growth hacker, you are.

10. Everything should be recycled.

You take environmental and social responsibility seriously. You know what your carbon footprint is. Reuse, recycle, and reduce.

Bravo, eco-friendly friend, but content recycling is another kind of recycling that spurs rapid expansion.

There isn’t enough time, according to 69% of marketers, to produce enough excellent content.

It’s time to rethink.

Which is the most actively engaged? What is it that the public constantly loves, shares, and quotes?

To identify your best-performing content, use Ubersuggest.

Step 1: Click “Search” after entering your URL.

Step 2: Select “Top Pages” from the sidebar on the left.

Now Step 3: Examine the Outcomes

The content that you wish to recycle can be found here. Since you are already aware of how much your readership enjoys these blog pieces, it would be prudent to follow suit with upcoming material.

In addition to the top pages list, the following results are shown:

• The approximate monthly traffic to the page
• How many backlinks point to the page
• The quantity of social media shares on Pinterest and Facebook

Consider the top result, Affiliate Marketing Made Easy: A Comprehensive Guide.

In terms of traffic, backlinks, and social shares, this is one of my most well-liked posts with 887 of them and over 2,300 of them.

Excellent content may be shaped in a variety of ways to appeal to diverse customer demographics.

Don’t put all of your amazing ideas in one marketing hat. To keep your idea fresh and effective for your brand, see how many times you can flavor it.

11. Create community, not tyranny

Letting your consumers do the heavy lifting when it comes to promoting your business is one of the most underappreciated growth hacking strategies.

Using social communities is a simple approach to encourage user interaction with both your brand and other users.

Maintaining an active participation without becoming overbearing is the key to building a strong community.

You’ll need to strike up discussions—especially in the beginning—and answer inquiries right away, but otherwise, try to keep out of the way and allow your community take care of itself. Consider Buffer as an example. They have devoted supporters to prove that they are strong supporters of community.

It’s your responsibility to provide assistance, show community members appreciation via sporadic deals or swag, and introduce new users to your active user base.

Refrain from steering the group in a particular direction, as tempting as it may seem.

Users will voluntarily interact with other users if they have a strong sense of brand loyalty. Give them a good reason to stick around, then step back.

Happy clients communicate your message more effectively than you could.

12. Revel in the compliments

Businesses can wax lyrical about how wonderful their own goods and services are all day long. But eventually, very fast, it becomes inaudible.

Rather, the most astute growth hackers understand that a positive client feedback is the surest path to a prospect’s heart.

The problem is that, even if you want satisfied clients to offer these testimonials, you are unable to reward, bribe, threaten, or intimidate them into saying kind things they don’t mean to say.

Avoid being that business.

When a customer is being coerced into leaving a positive review, it is very evident and highly offensive.

Rather, identify the clients with whom you have had excellent success.

those whose user experiences and implementations have gone well. those who feel at ease approaching you in the event of a setback because they trust you to resolve it.

Let them describe their tale how they see fit after that.

Credibility you develop with prospects will pay off far more than any corny infomercial ever could, and the validity will speak for itself.

In summary

As the legendary Bob Dylan once said, “the times, they are a-changin”

It’s not enough to dismiss growth hacking as a fancy buzzword and raise your trousers and shake your fist at the sky.

There is constant competition, particularly among SaaS providers, and customers have more options than ever. It is not feasible for you to produce a few whitepapers and then take a well-earned break.

Focus everything you do on expanding your brand, expanding your audience, and resolving issues.

Excellent goods and services undoubtedly aid with self-sales, but you still need to have a growth strategy.

enlist supporters who are customers. Partner with businesses that share your values. Produce content without restraint. Differentiate yourself with top-notch customer service.

There has never been a more thrilling moment to discover the true potential of your company, with so many easy tools to spur growth available.

What growth hacking techniques have worked for your business?

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